And BTW, I miss colorful cars with hood ornaments...
If I was a car manufacture and my sales team told me that people these days want to be individuals, and want to show Individual trends, and bla bla bla!
I would make cars in colors, with ornamentation. As simple as that....
If the customer then came and said: Whaooo that´s a cool car - do you have it in navy blue or maybe black, and without the funny birdy thing on the hood.....
I would smile and tell them: I´m sorry my freind - We don´t sell cars! - we sell experiences. What you´r looking for - they´ll properly sell down the road - look for IKEA
Unfortunately most of the car industry, has gone the other way, and try to give people what people want.
If that´s the winning strategy I don´t know!
But I do know most people don´t know what they want - until they see it.
And people who knows what they want, normally don´t want the same as everybody else.
Simple as that! - Speed up the Colors and Bring back some Coolness please
Unfortunately most of the car industry, has gone the other way, and try to give people what people want.
If that´s the winning strategy I don´t know!
But I do know most people don´t know what they want - until they see it.
And people who knows what they want, normally don´t want the same as everybody else.
Simple as that! - Speed up the Colors and Bring back some Coolness please
From the sketchbook.
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